Google Phases Out Support for Some Structured Data to Simplify Search Results

Julia Aul, SEO Associate at Foundery Digital Marketing Group

What’s Changing in Google Search

Google is phasing out support for several structured data types as part of its ongoing efforts to simplify the Search results page. This change will remove some visual enhancements that are rarely used or don’t add significant value to users.

Which Structured Data Types Are Affected

The following schema types will no longer be supported in Google Search and will be phased out in the coming weeks and months: 

  • Book Actions 
  • Course Info 
  • Claim Review 
  • Estimated Salary 
  • Learning Video 
  • Special Announcement 
  • Vehicle Listing 

Impact on Search Rankings and Results

This update will not affect how your pages rank in Google Search. However, some pages using these specific structured data types may no longer display the enhanced visual features powered by these markups. Google says this will lead to a cleaner, more streamlined Search results page. 

Why This Matters for Website Owners and Marketers

Structured data continues to be a valuable way to describe content and enable rich results in Search. With Google retiring these less common schema types, it’s important to review your use of structured data and focus on those that Google actively supports for maximum visibility and impact.

We recommend removing these schema types from your website unless they are serving other purposes.

How Foundery Can Help You Stay Ahead

Keeping up with Google’s frequent updates is essential to maintaining a strong SEO strategy. Foundery’s experts monitor these changes and help you optimize your site to leverage supported structured data and maintain a competitive edge.

Want guidance on structured data or your overall Search presence strategy?