Google Ads Management
Drive growth
with Google Ads
Grow your leads and convert demand into revenue with a
powerful Google Ads strategy.
Capture market demand
Seize market opportunities with precision by leveraging Google Ads to target high-intent keywords and audiences, driving qualified traffic to your website.
Compete for top ad placements
Elevate your presence in the Google search results, achieving prime visibility when customers are searching for precisely what you offer.
Reach across Google networks
Broaden your business’ advertising horizons across Display, YouTube, Gmail and Demand Gen to engage your audience everywhere they are online.
Our Google Ads Management Approach
Strategy
A comprehensive advertising strategy serves as the blueprint for your Google Ads success. We conduct in-depth research and analysis to understand your industry, target audience, and competitive landscape, allowing us to develop a tailored digital advertising plan to drive meaningful results for your business.
Ad Creative and Copywriting
We combine creativity with data-driven insights to develop ads that capture attention and drive action. With clear messaging and captivating visuals, we ensure your brand stands out in the crowded digital landscape.
Campaign Management
We continuously monitor Google Ads campaign performance, making strategic adjustments to optimize your budget and improve results over time. Our proactive approach ensures your campaigns stay on course and deliver maximum ROI.
Testing
Through rigorous testing, we identify what advertisement resonates best with your audience and implement winning strategies to drive continuous improvement and maximize your advertising investment.
Reporting
Transparency is at the heart of our ad reporting process. We provide clear, actionable insights into campaign performance, empowering you to make informed decisions and optimize your advertising efforts effectively.
Google Ads Services
From campaign setup and audits to ongoing management, our Google Ads services are fully customizable to drive your business’s success.
Search Campaigns
Maximize your visibility with expertly crafted search campaigns that put your business at the top of Google’s search results, driving high-quality traffic to your website.
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Display Campaigns
Capture your audience’s attention with engaging display ads that enhance brand awareness and drive conversions across Google’s vast display network.
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YouTube Video Campaigns
Harness the power of YouTube advertising with compelling video campaigns designed to engage viewers, boost brand recognition, and drive meaningful actions.
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Cross-network Campaigns
Drive cross-network performance with Google’s latest campaign types, Performance Max and Demand Gen. Reach users across Search, YouTube, Gmail and more with goal-oriented campaigns.
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Shopping Campaigns
Elevate your e-commerce strategy with optimized Google shopping campaigns that showcase your products, attract motivated buyers, and increase online sales.
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Ad Creative
Stand out from the competition with custom ad creative that captures attention, conveys your message effectively, and drives higher engagement across all campaign types.
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Why choose Foundery?
We thrive on long-term partnership, and we’re proud to say that most of our clients stay with us for years.
Our team expertly oversees a diverse portfolio of campaigns, from short-term campaigns to comprehensive, multi-channel strategies.
Our experience spans B2B and B2C, including Travel, Finance, Professional Services, Home Services, Real Estate, Non-Profits and more.
FAQ
FAQs About Google Ads
Google Ads is a paid online advertising platform developed by Google, where advertisers can display ads on Google’s search engine results pages, YouTube, Gmail, and across Google’s advertising network. Businesses use Google Ads to target specific search behaviour online to drive traffic to their websites, generate leads, and increase sales.
The cost of Google Ads depends on a variety of factors, including your industry, competition, target audience, and the type of ads you want to run. You can set a daily budget, and you only pay when someone interacts with your ad (pay-per-click or PPC). We work with you to create a budget that aligns with your goals and delivers the best possible results within your budget. You can expect to pay a minimum of $15 per day, scaling up depending on the size of your audience and your competition.
Google Search Ads operate on a bidding system, where advertisers bid for ad placements in search results based on the keywords they want to target. When a user searches for those keywords, Google’s algorithm performs a real-time auction to determine which ads it will display. The auction is based on your bid, your ad quality, the bids of other advertisers, and a number of other factors. Advertisers only pay when users click on their ads (PPC), making it a cost-effective way to drive targeted traffic.
Optimization involves continuously monitoring and adjusting your campaigns based on performance data. Key strategies include refining keyword targeting, improving ad copy and visuals, testing different ad variations (A/B testing), adjusting bidding strategies, and optimizing landing pages. At Foundery, we regularly monitor and adjust your campaigns to ensure optimal performance and maximum ROI.
If you’re looking to drive targeted traffic, generate leads, or boost sales quickly, Google Ads can be an invaluable tool for your business. It allows you to reach potential customers who are already searching for the products or services you offer. We can help you assess whether Google Ads is the right choice based on your specific business needs and goals.
Google Ads helps increase sales by putting your ads in front of users who are actively searching for products or services like yours. By targeting high-intent keywords, creating compelling ads, and optimizing your campaigns for maximum reach and relevance, Google Ads ensures you’re reaching the right audience at the right time, driving higher conversion rates and boosting sales.