Author: pat

Posts by pat

Supporting Local Arts with Digital Marketing for Home County Music and Art Festival

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At Foundery, we believe creativity drives culture, and culture shapes connection. That’s why sponsoring and supporting the 2025 Home County Music and Art Festival was more than just an opportunity to give back. It was a chance to contribute to a meaningful celebration of music, art, and community right here in London, Ontario.  Home County […]

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Foundery’s Kim Atkinson Featured in London Inc.’s “The Faces of Women-Led Business”

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London Inc. magazine is shining a spotlight on inspiring women entrepreneurs in its Spring issue, The Faces of Women-Led Business. Among the featured leaders is Kim Atkinson, COO and co-founder of Foundery Digital Marketing Group. Kim’s journey is one of adaptability, resilience, and a passion for meaningful impact.  A Business Built on Strategy and Growth […]

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Potential Reasons Why You May Be Seeing Declines In Website Traffic

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A guide for marketers to diagnose and fix their website traffic issues It usually starts with a sinking feeling: your weekly monitoring dashboard flags that you are suddenly behind your organic traffic targets or, even worse, when the monthly report goes out, it is very apparent to everyone that you have lost a significant chunk […]

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Google Expands Vehicle Listing Ads to New Markets

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Google’s reach in revolutionizing digital advertising extends further as it expands its Vehicle Listing Ads (VLA) to new markets across Europe. With the recent launch of VLA in the UK, Germany, and France, and plans for further expansion to Canada, automotive businesses now have access to a powerful tool to enhance lead generation. Initially introduced […]

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The Advantages and Disadvantages of Online Travel Agencies

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If you’re a business in the travel and tourism sector you’ve probably considered partnering with online travel agencies in an effort to boost your revenue. In this blog, we’ll explore the advantages and disadvantages of working with online travel agencies so you can make an informed decision about whether it’s the right choice for your […]

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